Dissertation Proposal Internet Banking

Research Proposal on Banking

1529 WordsOct 21st, 20127 Pages

Introduction
Over thirty-five years have passed since academics began speculating on the impact that information technology (IT) would have on organizational structure. The debate is still on-going, and both researchers and managers continue to explore the relationship between IT and organizational structure. As organizations need to process more information under these uncertain conditions, IT is one possible way for organizations to increase their information processing capability.
We are conducting a research in HBL bank that, how bank increase the number of account holders using Internet banking among its Current Account holders.

IT has a dramatic effect on both people's personal and professional lives. IT is also changing the…show more content…

A shift is taking place from vertical integration to virtual integration. Banks and other financial intermediaries must realize that they are in the financial information industry. The Internet makes it possible to bring both customers and suppliers together to share critical business information. E-banking helps banks relay and show to their clients how good their services are, how many services we are providing and that the services they offer are of better standards. Through E-banking the company can show the clients that they are better than competitors and can give them satisfaction guaranteed.

Statement of the problem
The internet and the different things it can do to uplift business procedures, products and services is a current necessity for business. One of internet's products is Electronic banking. Electronic banking is a faster way for clients to transact with the banks personnel. Clients can still transact with banks while on the comfort and safety of their homes and Offices. The main purpose of this proposed research is to determine, how we will increase Internet Banking Users among their present Account holders.
Theoretical Framework:
Increase Internet Banking Users
Quality Products (websites)
A Bank Manager observed that, if he provides the better Quality Products (Websites) and Low Bank Charges on Internet-Banking to his Account holders. This will increase the number of Customer of Internet Banking. But it will not

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